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AI provides retailers with a variety of benefits

AI could help retailers be more competitive and to do so by cutting costs while increasing the quality of experience and engagement with customers. All kinds of processes will be affected including jobs – though AI will end dull jobs of little value to the customer or the employee.

Within physical stores, AI could remove what makes the experience mundane for example how smart checkouts use computer vision to enable “just walk out” purchasing and eliminate queuing.

Furthermore, taking away tills frees up staff from undertaking low value tasks for high value customer-facing activities like personal styling. These higher value activities can then be augmented by AI to benefit retailers further. For example, artificial intelligence can take a massive catalogue of products and filter them down into a manageable amount of recommendations, which the personal stylist can then present to the customer. The combination of human and artificial intelligence – people skills from human beings with data-driven insight provided by AI – provides a better customer experience than either one used alone, helping the retailer drive sales more effectively.

>> Read : AI is on the shopping list for retailers

Source : Compare The Cloud

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