Apple has managed a marketing masterstroke with the iPhone XR: not only has it delayed the launch of the third of its trio of 2018 iPhones, thus creating some mystery around it, it’s also managed to make this seem like this year’s ‘cheap’ iPhone.
Yes, it’s cheaper compared to the recently-launched iPhone XS and iPhone XS Max, but we’re talking $749 (£749 / AU$1229) compared with $999 (£999 / AU$1,629), which is hardly budget. To the average price-conscious, brand-neutral buyer this is a long way from a ‘cheap iPhone’.
>> Read the full article : iPhone XR review
Source : Tech Radar