Leading marketers gathered to take a deep look at the emerging trends in video marketing.
To conclude our video series of the #Videonomics Round Table session in Santa Monica, find our highlight reel below featuring our CEO John Bohan as he interviews:
- Raakhi Agrawal (Digital Strategy Marketing Manager at Nestle)
- Lily Knowles (VP of Marketing at Vizio)
- Rah Mahtani (Digital Communications Manager at Jack in the Box)
- Noah Lomax (Global Consumer Social Strategy Manager at HP)
- Jeff Pray (SVP of Starcom USA)
- Shannon Pruitt (President at The Story Lab NA)
Watch to learn :
- where Nestle spends its first digital dollars.
- why Jack in the Box uses both celebrity and micro influencers.
- why HP feels influencer marketing is so effective.
- what The Story Lab feels is the most fundamental and critical thing for a brand to have in this day and age.
Source : Videonomics 2017