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Tag archives : SMM

How to Improve Your Content by Analyzing Visitor Behavior

Infographic : How to Improve Your Content by Analyzing Visitor Behavior

To improve your content marketing efforts, you need to study your existing content, then combine that information with what you know about both your audience and your competition. With thorough, qualitative analysis, you’ll get valuable data, including visitors’ preferences, interests, and when they’re most likely to convert. Learn more in the infographic below.

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Why Snapchat Matters to Marketing ?

Infographic : Why Snapchat Matters to Marketing ?

With a mobile-only usership, Snapchat is a network that fits perfectly in someone’s pocket. With auto-deleted content, it gives users a sense of urgency to access Snapchat as often as possible, and it helps users keep in touch with their friends. All of that comes together to create a social network that’s truly innovative. It’s no wonder Snapchat has grown ...

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Infographic : The Official Roadmap for Influencer Marketing

Infographic : The Official Roadmap for Influencer Marketing

Influencer marketing arguably represents one of the most significant shifts in media and marketing in recent times. Increased social media usage, alongside the fast-paced growth of social networking platforms, is evidence that social media is playing a greater role in how consumers spend time, absorb information and make purchasing decisions. Brands are looking for effective means and advertising channels within ...

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Great Post Ideas That Drive Social Media Engagement

Great Post Ideas That Drive Social Media Engagement

You’ve gathered followers, you post content consistently – but something still seems to be missing… engagement. Sometimes ramping up social media interaction can be difficult, but fear not, as I bring you seven post ideas that can help drive social media engagement for your brand or business. Let’s get started.

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Facebook Releases New Research into How People Respond After a Break-Up

Facebook Releases New Research into How People Respond After a Break-Up

Yep, you read that right. As per Facebook: “We wanted to know more about what it means for people to end a relationship in the digital age. As part of our Moments That Matter series, Facebook IQ explored how the break-up moment influenced the online behaviors of people across France, the Netherlands, Poland, the United Arab Emirates and the United ...

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How to Better Spend Your Social Media Marketing Budget

Infographic : How to Better Spend Your Social Media Marketing Budget

Social media is now a major part of most marketing budgets, and over the next five years social marketing spend is projected to increase by 90%. However, 86% of marketers still want to learn how to more accurately measure social ROI. Finding the ROI is important, as marketers are often active on various social platforms. And with new networks and ...

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5 Reasons Your Brand Needs Infographics

5 Reasons Your Brand Needs Infographics

Visual marketing is big news. Let’s consider the stats. First up, coloured visuals increase a person’s willingness to read a piece of content by 80%, according to Xerox. Second, Kissmetrics has found that visual content actually gets 94% more views than non-visual content. And finally, massplanner research has revealed that infographics gets 3X more shares than any other type of ...

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